Its no secret that well over 95% of any successful application’s revenue is made from less than 5% of its users. Media spent; however, is allocated in a much more evenly dispersed manner. So how do you get the most out of your advertising budgets?
Best Roi strategies – Just like big game fishing
Main Focus : Locating the target audience
1. What tools are necessary to make a catch even possible. In order to lure these great big whales, there must be Multi-integrated systems to track user behavior post install. You must first know who the whales are and where they dwell.
2. Link user engagement with associated media. Working with many partners, with differing strategies, it is very likely that we have, in one way or another, accrued some data about the user at hand, and know where to find him/her again.
3. Seek out these users, and target them heavily. All hands on deck! Focus on efforts on creating the most lucrative mix of texts and images to lure these highly sought after users to your product.
Best Roi strategies – Just like big game fishing
Main Focus : Locating the target audience
1. Testing Budget allocation – Decide how much of your budget should be used to attract the high value users, and how much should be used to attempt to acquire new users who meet performance criteria.
2. Measure – Analyze - Modify Measure the amount invested toward acquiring new users Analyze the return and the potential yielded by new users Modify budget allocations
3.Enhance Product and strategy In order to successfully utilize this strategy, you have to be ready to enhance your product and your approach to make more users turn into the high ROI users.
Best Roi strategies – Just like big game fishing
Main Focus : Locating the target audience
1. Find the common Elements Although it is called the Everyone strategy, there are still a lot of users you don’t want. Find the common elements of the users you don’t want, and ensure they are not targeted.
2. Properly budget Give yourself some room when it comes to analyzing how much you can pay per user without much history.
3. Launch Now that all steps have been taken, its time to bring on the new users.
4. Analyze
Review returns, user engagement and go over
EVERY bit of data.
5. Repeat!